Our Synthesia review
If you need employee training, Synthesia is one of the safest picks in AI video creation — with the caveat that avatars still feel synthetic.
We score Synthesia 4.3 out of 5 — excellent ease of use, solid performance and solid value for money.
What Synthesia is
Synthesia is Synthesia's AI video creation product, launched in 2017. AI avatar video platform for training, onboarding and localisation in 140+ languages.
It is aimed at beginner users — the learning curve is gentle. Day one you would use it for employee training, product explainers and localisation. It runs on Web, with no mobile app, and there is an API if you want it inside your own systems.
Where it shines
What you are really paying for here: perfect for corporate training and no camera needed. The feature set behind that is AI avatars, multilingual dubbing, templates and screen recording.
We rate performance 4.3/5 and answer accuracy around 88% for the tasks in this category, which is why it holds up for employee training and product explainers.
Where it falls short
It is not without cost or compromise: avatars still feel synthetic.
Nothing here needs training, so the risk is not difficulty — it is paying for capability you never use.
Pricing and value for money
Pricing is Free 1,200 credits · Starter $29/mo · Creator $89/mo. At $29 a month that is $348 a year per person, at the expensive end of its category (the category median is about $20). A free tier exists, so you can test it properly before paying.
If budget is the constraint, Runway at $15/mo does much of the same work. Our cost calculator will show what adding Synthesia does to your monthly stack before you commit.
Who should use Synthesia
Synthesia is the right call for employee training, product explainers and localisation. We would not recommend it if avatars still feel synthetic is a bigger problem for you than perfect for corporate training is a benefit.
The alternatives worth comparing are Runway ($15/mo) and ElevenLabs ($22/mo). Put them side by side before you buy.
Worth a trial: Synthesia at $29/mo is best used for employee training and product explainers, and it earns 4.3/5 from us.