Sales & marketing
Plan content that wins search
Pick topics with demand you can realistically rank for.
Saves a quarter of guessworkIntermediateBest pick: Perplexity
Best tools for this task
Every pick scored out of 10 on how accurate its output is, how fast it gets you a usable result, and how cheap it is to run. Reorder the list by whichever matters most.
Most accurate
Perplexity 9.2
Fastest to a result
Perplexity 9.3
Cheapest to run
Perplexity 6.2
PX
1. Perplexity
Best pick
Free · Pro $20/mo
Fast read on who currently owns each topic and why.
- Accuracy
- 9.2/10
- Speed
- 9.3/10
- Cost
- 6.2/10
SF
2. Surfer SEO
Essential $99/mo · Scale $219/mo
Keyword clusters plus the brief each page needs to beat.
- Accuracy
- 8.6/10
- Speed
- 8.2/10
- Cost
- 1.8/10
How to do it, step by step
- 1
Cluster keywords into pages, not one page per keyword.
- 2
Publish the page you can be genuinely best at first.
- 3
Update winners every quarter — refreshing beats publishing more.
What usually goes wrong
Volume of thin AI pages is now a ranking liability. Fewer, better pages.