Run a campaign end to end with two people

The steps, in order

1. 1

   Decide what to say, with evidence

   Research the audience, the competing claims and the search demand before writing anything.

   Use PerplexityTask guide: Plan content that wins search
2. 2

   Load your brand voice once

   Set up the voice, offer and a past winning campaign as permanent reference material.

   Use Jasper
3. 3

   Write the landing page first

   Everything else borrows its promise, so the page is the campaign's source of truth.

   Task guide: Produce a full campaign's copy
4. 4

   Generate the visual set

   One style sheet, then hero image, three ad variants and social crops in the same look.

   Use IdeogramTask guide: Create on-brand images
5. 5

   Score the copy against what ranks

   Fix the gaps the scorer names, then rewrite the intro by hand.

   Use Surfer SEO
6. 6

   Automate the boring half

   New lead to CRM, to welcome email, to Slack alert — one automation with failure alerts.

   Use MakeTask guide: Connect two apps so data flows